Marriott International and Noble Investment Group Break Ground on Their 10th StudioRes Hotel, Scaling New Extended Stay Brand
Noble Investment Group (“Noble”) and Marriott International, Inc. (“Marriott”) today announced their 10th ground breaking together on a StudioRes hotel. A milestone for both companies, this marks the continued expansion of Marriott’s new extended stay brand and advances Noble’s leadership in branded long-term accommodations, an institutional asset class at the intersection of hospitality and flexible stays.
With a smart, functional design and a fast-to-market prototype that is efficient to build, operate, and scale, StudioRes is designed to meet the dynamic interests of today’s longer-stay guest, including professionals on assignment, relocating families, and mobile travellers in search of consistency and reliability.
Fuelled by factors such as rising workforce mobility and undersupply, there is an accelerating demand for extended-stay hospitality. With a significant pipeline of branded long-term accommodations across high-growth U.S. markets, Noble continues to scale a lean, efficient platform that is anticipated to deliver stability and performance through various economic cycles.
This milestone builds on the recent opening of the first StudioRes in Fort Myers, Florida, and reflects the brand’s rapid expansion, with over 50 projects in the company’s signed pipeline, around half of which are currently under construction.